Heritage tourism and ethnic identity: A deductive thematic analysis of Jamaican Maroons
Purpose: The purpose of this study is to explore heritage tourism within the framework of ethnic identity by examining tourism as a tool for promoting ethnic identity and traditions of the Maroons in Jamaica. Methods: Qualitative research using in-depth interviews was used to collect relevant data...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
International Hellenic University
2021-02-01
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Series: | Journal of Tourism, Heritage & Services Marketing |
Subjects: | |
Online Access: | https://www.jthsm.gr/vol7iss1/7-1-7.pdf |