Identify and Prioritize of Organizational Strategies by the Combination of SWOT Analysis and MCDM Approach- Case Study: kalleh Company in Gilan

The process of globalization and rapid technological developments are causing rapid changes in markets. Successfully in challenging markets of the future requires an informed and ready to respond quickly. The aim of this study is to evaluate and prioritize the organizational strategies of sales and...

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Bibliographic Details
Main Authors: amir soltanalizadeh, Seyyed Mahmoud Shabgoo Monsef
Format: Article
Language:English
Published: Islamic Azad University, Rasht Branch 2017-12-01
Series:Iranian Journal of Optimization
Subjects:
Online Access:http://ijo.iaurasht.ac.ir/article_532103_0fa30efae835078aae13cbd3a7a1ee09.pdf