Online reputation of 4- and 5-star hotels
Purpose – The aim of this research is to analyse how hotels incorporate their online reputation on their official websites, the characteristics of that information, as well as the variables that may influence it. Design/Methodology/Approach – We analysed 503 websites of 4- and 5-star hotels in Anda...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Faculty of tourism and hospitality management
2020-06-01
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Series: | Tourism and Hospitality Management |
Subjects: | |
Online Access: | https://thm.fthm.hr/images/issues/vol26no1/9_RabadanMartin_AguadoCorrea_PadillaGarrido.pdf |