Behavioural reactions of consumers to economic recession

The negative effects caused by the economic recession of the recent year, led to the necessity to recognize the changes in the consumer behaviour that may have a lasting impact, and they definitely will. The situation in the Slovak consumer market is described and characterized by the survey which...

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Bibliographic Details
Main Authors: Katarína Valášková, Tomáš Klieštik
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2015-10-01
Series:Business: Theory and Practice
Subjects:
Online Access:https://journals.vgtu.lt/index.php/BTP/article/view/8269