Marketing Communication of South Kalimantan Shari'ah Bank branch of Kayutangi In Attracting Customers' Interests
Marketing communication is a marketing activity that aims to inform about a product or service offered by a persuasive company to prospective buyers or consumers. Banking competition that is enlivened by conventional banks and Islamic banks makes consumers have many choices to invest. Marketing comm...
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Format: | Article |
Language: | Indonesian |
Published: |
Institut Agama Islam Negeri Antasari
2020-06-01
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Series: | At-Taradhi: Jurnal Studi Ekonomi |
Online Access: | http://jurnal.uin-antasari.ac.id/index.php/taradhi/article/view/3555 |