EDUCATIONAL SOFTWARE PROMOTION AND DISTRIBUTIONON THE UKRAINIAN MARKET

EDUCATIONAL SOFTWARE PROMOTION AND DISTRIBUTIONON THE UKRAINIAN MARKET

The article considers the legislative requirements and features of distribution of the pedagogical software, a condition of the market of this production in Ukraine; the main actions for sales promotion and the advertising, optimization of marketing communications for the pedagogical software develo...

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Bibliographic Details
Main Authors: Y.B. Samchinska, M. O. Vinnyk
Format: Article
Language:English
Published: Kherson State University 2013-03-01
Series:Ìnformacìjnì Tehnologìï v Osvìtì
Subjects:
advertising.
educational software
marketing
promotion
Ukrainian market
Online Access:http://ite.kspu.edu/webfm_send/477

Internet

http://ite.kspu.edu/webfm_send/477

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