PENGARUH KONDISI SOSIAL TERHADAP PERILAKU PENGAMBILAN KEPUTUSAN “PEREMPUAN” PEMILIK UMKM JAWA TIMUR UNTUK MENGADOPSI E-COMMERCE

PENGARUH KONDISI SOSIAL TERHADAP PERILAKU PENGAMBILAN KEPUTUSAN “PEREMPUAN” PEMILIK UMKM JAWA TIMUR UNTUK MENGADOPSI E-COMMERCE

Recent competition in the economy is dominated by companies that are able to implement the right technology into their business. E-commerce technology provides many conveniences for business people, including women as owners of Micro, Small, and Medium Enterprises (MSME) in East Java. Women are very...

Full description

Bibliographic Details
Main Author: Elya Kurniawati
Format: Article
Language:Indonesian
Published: Universitas Negeri Malang 2019-12-01
Series:Jurnal Sosiologi Pendidikan Humanis
Subjects:
social conditions
decision making
e-commerce
msmes
women
Online Access:http://journal2.um.ac.id/index.php/jsph/article/view/8963

Similar Items

Similar Items