Storytelling in applications for the EU quality schemes for agricultural products and foodstuffs: place, origin and tradition
Aim of study: How are successful applications for quality labels for food and agricultural products written? This research aims to answer this question through the study of the applications for three quality labels within the EU Scheme for Agricultural and Foodstuffs: Protected Designation of Origin...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
Instituto Nacional de Investigación y Tecnología Agraria y Alimentaria
2020-09-01
|
Series: | Spanish Journal of Agricultural Research |
Subjects: | |
Online Access: | https://revistas.inia.es/index.php/sjar/article/view/16192 |