SERVICE INNOVATION AND ITS IMPACT: WHAT DO WE KNOW ABOUT?
Despite the growing body of literature concentrating on service innovation, empirical research focusing on measuring its impact, mainly at firm-level, remains scarce. Adopting the perspective that the ability to monitor the service innovation process and to assess its impact is a pre-condition to p...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2015-05-01
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Series: | Investigaciones Europeas de Dirección y Economía de la Empresa |
Subjects: | |
Online Access: |
http://www.elsevier.es/es-revista-investigaciones-europeas-direccion-economia-empresa-345-articulo-service-innovation-and-its-impact-90410230
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