Creating Value for Customer in Business Networks of High-Tech Goods Manufacturers
The main paper goal is to recognize the category of value for customer with respect to high-tech products, and to propose a model of creation of this value in business networks established by manufacturers. The research methods include critical analysis of the literature, documentation method, as we...
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Format: | Article |
Language: | English |
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Publishing House of the University of Economics in Katowice
2016-01-01
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Series: | Journal of Economics and Management |
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Online Access: | https://www.ue.katowice.pl/fileadmin/user_upload/wydawnictwo/JEM_Artyku%C5%82y_1_30/JEM_23/07.pdf |