Models of measure of the satisfaction of customers: a study of case with administration students
The satisfaction has been explored in intense way in the marketing literature. This study analyzes the satisfaction of students of a university school of showing to the importance and the chance in the research of measurement of the satisfaction of internal customers. Also evaluates the evolution an...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Federal de Santa Catarina
2005-01-01
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| Series: | Revista de Ciências da Administração : RCA |
| Subjects: | |
| Online Access: | https://periodicos.ufsc.br/index.php/adm/article/view/2329 |