Differences in Information Provided Between Thai and International Advertisements of the Same Drugs

The purpose of this study was to compare differences of information provided in Thai drug advertisements (ads) and foreign drug ads. The advertisements included in the study had to have the same generic name in both Thai and foreign ads. Twenty Thai ads were collected from medical companies, hospit...

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Bibliographic Details
Main Authors: Summana Moolasarn, Poolsap Lookkhum, Somjit Tongklom, Nuengruthai Chiyajit
Format: Article
Language:English
Published: Mahidol University 2006-04-01
Series:Siriraj Medical Journal
Subjects:
Online Access:https://he02.tci-thaijo.org/index.php/sirirajmedj/article/view/245813