Marketing Research of the Production of Souvenir Packages

The article presents the results of analytical and market research of manufacturing process of souvenir cardboard packaging, identification of the needs and desires of consumers in packages decoration by the developed questionnaire and the conducted polls. The questionnaire consisted of 10 questions...

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Bibliographic Details
Main Authors: Іванна Іванівна Конюхова, Раїса Володимирівна Рибка
Format: Article
Language:English
Published: Igor Sikorsky Kyiv Polytechnic Institute 2016-12-01
Series:Технологія і техніка друкарства
Subjects:
Online Access:http://ttdruk.vpi.kpi.ua/article/view/99450