Business Plan Analysis Using Multi-Index Methodology: Expectations of Return and Perceived Risks

This article aims to show that business plan risks are clearer and more consistent, compared with classical methodology, when evaluated through the multi-index methodology. To do so, it is necessary to identify the expectations of return and perceived risks in evaluating a business plan. To explain...

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Bibliographic Details
Main Authors: Alceu Souza, Ariane Maria Machado de Oliveira, Dayla Karolina Fossile, Emmanuel Óguchi Ogu, Luciano Luiz Dalazen, Claudimar Pereira da Veiga
Format: Article
Language:English
Published: SAGE Publishing 2020-01-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/2158244019900171