The role of discriminant analysis in the refinement of customer satisfaction assessment
OBJECTIVE: To test discriminant analysis as a method of turning the information of a routine customer satisfaction survey (CSS) into a more accurate decision-making tool. METHODS: A 7-question, 10-multiple choice, self-applied questionnaire was used to study a sample of patients seen in two outpatie...
Main Authors: | , , , , , |
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Format: | Article |
Language: | English |
Published: |
Universidade de São Paulo
2000-01-01
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Series: | Revista de Saúde Pública |
Subjects: | |
Online Access: | http://www.scielosp.org/scielo.php?script=sci_arttext&pid=S0034-89102000000600010 |