THE INFLUENCE OF STRATEGIC RESOURCES AND COMPETITIVE STRATEGY ON IMPROVING OF BUSINESS PERFORMANCE

THE INFLUENCE OF STRATEGIC RESOURCES AND COMPETITIVE STRATEGY ON IMPROVING OF BUSINESS PERFORMANCE

This study investigates the influence of resources strategic and competitive strategy on the performance of SMEs in Bali, Indonesia. The sample of this study consists of 149 SMEs, comprised of 114 small businesses and 35 medium enterprises, and selected using the stratified random sampling. The data...

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Bibliographic Details
Main Authors: Riana I G., Wibawa I M.A., Suparna G.
Format: Article
Language:English
Published: Russian Journal of Agricultural and Socio-Economic Sciences 2020-01-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
strategies resources
competitive strategy
business performance
smes
Online Access:https://rjoas.com/issue-2020-01/article_22.pdf

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