Analysis of the Agricultural Product Live Broadcasting Selling Industry in the Era of Big Data

During the coronavirus outbreak, many agricultural products are unsalable in China. In the era of big data, the live broadcasting selling of agricultural products has attracted more and more attention as a new medium of marketing. Farmers, Internet celebrities, and even government officials sell agr...

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Bibliographic Details
Main Author: Zhu Xingda
Format: Article
Language:English
Published: EDP Sciences 2020-01-01
Series:E3S Web of Conferences
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/78/e3sconf_iseese2020_01021.pdf