You May Call Me Professor: Professor Form of Address in Email Communication and College Student Reactions to Not Knowing What to Call Their Professors
This experimental study tested whether a professor’s form of address (FOA) and email signature influenced students’ perceptions of the professor’s credibility, approachability, and likability. Guided by communication accommodation theory, the study investigated the likelihood that students would rec...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Central States Communication Association
2020-06-01
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Series: | Journal of Communication Pedagogy |
Subjects: | |
Online Access: | https://scholarworks.wmich.edu/jcp/vol3/iss1/7/ |