Potret dan Segmentasi Mad’u Dalam Perkembangan Media di Indonesia

This article discusses portrait and segmentation of mad'u / da'wah audience in the development of media in Indonesia. Using descriptive analysis and audience concept from Dennis McQuail it was found that da'wah activities are basically always segmented, where messages and patterns of...

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Bibliographic Details
Main Author: Asna Istya Marwantika
Format: Article
Language:English
Published: LP2M Insuri Ponorogo 2019-08-01
Series:Al-Adabiya: Jurnal Kebudayaan dan Keagamaan
Subjects:
Online Access:https://ejournal.insuriponorogo.ac.id/index.php/adabiya/article/view/100