ALTERNATIVE DIGITAL PROMOTION AT W BALI - SEMINYAK
This research is conducted to find out the application of online promotion strategy to increase room occupancy at W Bali – Seminyak because in the last three years, there was a fluctuation of room occupancy especially made by online booking source. The research objectives are to formulate promotiona...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Politeknik Negeri Bali
2020-03-01
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| Series: | Journal of Applied Sciences in Travel and Hospitality |
| Subjects: | |
| Online Access: | http://ojs.pnb.ac.id/index.php/JASTH/article/view/1412 |