Revision of university degrees: evaluation of the European convergence in Advertising and Public Relations degrees in Spain
This study summarizes key informants’ assessments of the repercussions of the European convergence in Advertising and Public Relations degrees in Spain. Academics’ opinions about the development of degree curricula are gathered through focused interviews; noting changes to educational offerings; the...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universidad CEU San Pablo
2016-11-01
|
| Series: | Doxa Comunicación |
| Subjects: | |
| Online Access: | http://dspace.ceu.es/bitstream/10637/8248/2/Revision_LopezSerna_et_al_Doxa_2016_en.pdf |