MODEL PERSAMAAN STRUKTURAL UNTUK MENGETAHUI PERSEPSI KONSUMEN TERHADAP BUAH IMPOR
This research is aimed to determine the factors that significantly influence consumer perception in buying imported fruits using structural equation modeling (SEM) analysis. The study use 164 data obtained from questionnaire, which respondents were aged 18 years old or above, from Gianyar Regency, h...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Udayana
2020-08-01
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| Series: | E-Jurnal Matematika |
| Online Access: | https://ojs.unud.ac.id/index.php/mtk/article/view/63561 |