A Pugh Matrix based product development model for increased small design team efficiency

This study proposes a new product development model for small design teams with limited resources, based on the Pugh Matrix. The purpose is to address the various known shortcomings of Pugh Matrix by providing the ability to logically define criteria relationships and weightings and by evaluating ne...

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Bibliographic Details
Main Authors: Kutay Guler, Denisa Mirela Petrisor
Format: Article
Language:English
Published: Taylor & Francis Group 2021-01-01
Series:Cogent Engineering
Subjects:
Online Access:http://dx.doi.org/10.1080/23311916.2021.1923383