Výskum spokojnosti českých bankových klientov a porovnanie so situáciou na Slovensku
The satisfaction of banking clients determines their loyalty and willingness to buy product of the commercial bank. Many of researches and knowledge of banking practices show that there is a big group of dissatisfied customers. The aim of this article was compare the overall level of satisfaction of...
Main Author: | |
---|---|
Format: | Article |
Language: | ces |
Published: |
Faculty of Business and Management
2013-10-01
|
Series: | Trendy Ekonomiky a Managementu |
Subjects: | |
Online Access: | https://trends.fbm.vutbr.cz/index.php/trends/article/view/11 |