Methodology For The Selection Of Compensation Trade Tools In SMEs
The main aim of this paper is to determine which factors of business tools are important in Czech companies. To find these factors, theoretical information from the area of trade tools and data from primary research (obtained via questionnaire) were used. These data are applied by a statistical eval...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2014-09-01
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| Series: | Danube |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/danb-2014-0012 |