Advertising and business image: the Russian specificity
Unfortunately, it is otherwise in Russia – for a variety of reasons. Therefore, the image of business as a whole in this country is extremely low. First on the list of these reasons is the inertia of mass consciousness. Throughout several generations, the spirit of unacceptability of market relatio...
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Format: | Article |
Language: | English |
Published: |
Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
2010-01-01
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Series: | Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego |
Subjects: | |
Online Access: | https://prace-kgp.up.krakow.pl/article/view/17 |