Branding a Memorable: Case Study on Residivist Streetwear Bandung
The trust issue occurred toward the former prisoners made it difficult for them to return to society. Based on this issue, an effort was made to counter the stereotypes developed in the community. Unlike other clothing businesses, Residivist Streetwear has a unique concept, which manifested in the d...
Main Authors: | , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Islam Bandung
2020-06-01
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Series: | MediaTor |
Subjects: | |
Online Access: | https://ejournal.unisba.ac.id/index.php/mediator/article/view/5209 |