Impression Management After Image-Threatening Events
E-cigarette use is a public interest issue and has received increasing attention over the years. JUUL, the biggest brand of e-cigarettes, has been singled out in what the FDA calls a youth e-cigarette epidemic. This study uses impression management theory to examine how JUUL engaged in positive imp...
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| Format: | Article |
| Language: | English |
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University of Florida, College of Journalism and Communications
2020-12-01
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| Series: | Journal of Public Interest Communications |
| Online Access: | https://journals.flvc.org/jpic/article/view/124699 |