Charging Customers or Making Profit? Business Model Change in the Software Industry

Purpose: Advancements in technology, changing customer demands or new market entrants are often seen as a necessary condition to trigger the creation of new Business Models, or disruptive change in existing ones. Yet, the sufficient condition is often determined by pricing and how customers are wil...

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Bibliographic Details
Main Authors: Margit Malmmose Peyton, Rainer Lueg, Sevar Khusainova, Patrick Sønderskov Iversen, Seth Boampong Panti
Format: Article
Language:English
Published: Aalborg University Press 2014-08-01
Series:Journal of Business Models
Subjects:
Online Access:https://journals.aau.dk/index.php/JOBM/article/view/721