How Different Government Subsidy Objects Impact on Green Supply Chain Decision considering Consumer Group Complexity

This paper fully considers the complexity characteristics of the consumer group, such as the heterogeneity of consumer environmental preferences and consumption levels and constructs a two-stage price decision model of green supply chain composed of the manufacturer and retailers. Under the four dif...

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Bibliographic Details
Main Authors: Qingfeng Meng, Mengwan Li, Zhen Li, Jing Zhu
Format: Article
Language:English
Published: Hindawi Limited 2020-01-01
Series:Mathematical Problems in Engineering
Online Access:http://dx.doi.org/10.1155/2020/5387867