Analysis of Customers’ Reactions to E-Commerce Companies Using Instagram Data
The aim of this study is to develop a web application that supports decision-making processes on subjects—such as customer relations management, marketing, and stock management—with data such as posts, comments, and likes from Instagram to four e-commerce companies. In this context, the data obtaine...
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| Format: | Article |
| Language: | English |
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MDPI AG
2021-03-01
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| Series: | Proceedings |
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| Online Access: | https://www.mdpi.com/2504-3900/74/1/12 |