Consumer’s Choices in Critical Conditions: How impulsive buying tendency makes consumers seek foreign products
The COVID-19 pandemic brought the attention of researchers to impulsive buying behaviors and the purchasing of local products, as they are fundamental for the economic recovery of the countries. Therefore, the purpose of this paper is to identify how the consumer’s impulsive buying tendencies influe...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Universidade Federal de Pernambuco
2021-05-01
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Series: | Consumer Behavior Review |
Subjects: | |
Online Access: | https://periodicos.ufpe.br/revistas/cbr/article/view/248823 |