Multimodal IT marketing discourse: An integrated approach investigation
Websites of software vendors feature verbal and nonverbal means providing for a number of parameters to be taken into account in order to gain more comprehensive insights into the range and interplay of the means in use. This paper investigates the multimodal website marketing discourse of Microsoft...
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| Format: | Article |
| Language: | English |
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Peoples’ Friendship University of Russia (RUDN University)
2020-12-01
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| Series: | Russian Journal of Linguistics |
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| Online Access: | http://journals.rudn.ru/linguistics/article/viewFile/24098/18400 |