Penentuan Pemilihan Operator Seluler dengan Metode Analisis Efektifitas
This study aims to examine the influence of advertising in print media, electronic media, and social media to consumer decisions in choosing Telkomsel cellular operators, the magnitude influence of each independent variable and the most dominant variable influence the consumer decisions. This study...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
Universitas Proklamasi 45 Yogyakarta
2017-06-01
|
Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
Subjects: | |
Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/299 |