Menguji Loyalitas Pelanggan Restoran

This study aims to examine the effect of service quality on satisfaction and its impact on the restaurant's ability to build customer loyalty. The sampling method used was accidental sampling. The analysis technique used was SEM PLS. The results showed that the quality of service had an impact...

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Bibliographic Details
Main Author: Sabar Sabar
Format: Article
Language:Indonesian
Published: Universitas Kanjuruhan Malang 2018-08-01
Series:Jurnal Ekonomi Modernisasi
Subjects:
Online Access:http://ejournal.unikama.ac.id/index.php/JEKO/article/view/2616