Digital marketing on destination sustainability Study case: Romanian Ecotourism
Marketing and publicity have played a very significant role in promoting touristic destinations. Over the years, destinations promoted in papers, magazines and even movies, have become more and more crowded. This phenomenon even happened to the extent that it threatens the local environment and the...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2020-07-01
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Series: | Proceedings of the International Conference on Business Excellence |
Subjects: | |
Online Access: | https://doi.org/10.2478/picbe-2020-0082 |