#toolittletoolate: JUUL-related content on Instagram before and after self-regulatory action.

INTRODUCTION:Digital e-cigarette marketing is largely unregulated and remains easily accessible to young people. The growing public concern around youth JUUL use and its viral presence on social media led the company to engage in several voluntary actions to remove and reduce JUUL-related content on...

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Bibliographic Details
Main Authors: Lauren Czaplicki, Shreya Tulsiani, Ganna Kostygina, Miao Feng, Yoonsang Kim, Siobhan N Perks, Sherry Emery, Barbara Schillo
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2020-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0233419