The Image of Region in Ordinary Language Consciousness of its Residents (on an Example of an Image of Kuzbass)
The article solves a topical problem, i.e. it develops the idea about the relevance of the psycholinguistic techniques’ usage in the image-building and branding of the regions. In particular it develops the thesis that an initial point of the region successful image’s formation is the studying of it...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Pereiaslav-Khmelnytsky Hryhorii Skovoroda State Pedagogical University
2018-10-01
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| Series: | Психолінгвістика |
| Subjects: | |
| Online Access: | https://psycholing-journal.com/index.php/journal/article/view/259 |