National Identity Construction in Cultural and Creative Tourism: The Double Mediators of Implicit Cultural Memory and Explicit Cultural Learning

In light of the gap in the national identity research, this study proposes, constructs, and examines the path to national identity by using a mixed-method approach. Study 1 collected 502 questionnaires from Chinese tourists, and Study 2 conducted semi-structured interviews with 15 tourists. The find...

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Bibliographic Details
Main Authors: Shu-Ning Zhang, Wen-Qi Ruan, Ting-Ting Yang
Format: Article
Language:English
Published: SAGE Publishing 2021-08-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/21582440211040789