MODERATING EFFECT OF NATIONAL CULTURE ON THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND BUSINESS PERFORMANCE: AN EVIDENCE FROM SERBIA
This research paper aims to investigate how does national culture moderates relationship between entrepreneurial orientation and business performance of small firms. Investigation is conducted on 180 firms from construction sector in Serbia. Colected data were analzied by using hierarchial lin...
Main Authors: | Želimir Petrović, Svetlana Vukotić, Jugoslav Aničić, Nebojša Zakić |
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Format: | Article |
Language: | English |
Published: |
KD Mapro
2015-10-01
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Series: | Journal of Process Management. New Technologies |
Subjects: | |
Online Access: | http://www.japmnt.com/images/Volume%203/Issue%204/13.%20MODERATING%20EFFECT%20OF%20NATIONAL%20CULTURE%20ON%20THE%20%20%20%20RELATIONSHIP%20BETWEEN%20ENTREPRENEURIAL%20ORIENTATION%20AND%20BUSINESS%20PERFORMANCE%20%20%20%20AN%20EVIDENCE%20FROM%20SERBIA.pdf |
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