MARKET ENTRY STRATEGIES: CASE OF MOBILE PHONES COMPANIES FROM THE REPUBLIC OF MOLDOVA
Emerging markets are characterized by great uncertainties in the business environment, which can cause unpredictable consequences. Therefore, foreign investors must take a number of important decisions when entering these markets, such as entering at the right time, diversifying enough, launching p...
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Format: | Article |
Language: | English |
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Academy of Sciences of Moldova
2016-01-01
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Series: | Akademos: Revista de Ştiinţă, Inovare, Cultură şi Artă |
Subjects: | |
Online Access: | http://akademos.asm.md/files/Strategii%20de%20intrare%20pe%20piata%20cazul%20companiilor%20de%20telefonie%20mobila%20din%20RM.pdf |