Predicting the Helpfulness of Online Customer Reviews across Different Product Types

Online customer reviews are a sustainable form of word of mouth (WOM) which play an increasingly important role in e-commerce. However, low quality reviews can often cause inconvenience to review readers. The purpose of this paper is to automatically predict the helpfulness of reviews. This paper an...

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Bibliographic Details
Main Author: Yoon-Joo Park
Format: Article
Language:English
Published: MDPI AG 2018-05-01
Series:Sustainability
Subjects:
Online Access:http://www.mdpi.com/2071-1050/10/6/1735