Hierarchical Neural Regression Models for Customer Churn Prediction
As customers are the main assets of each industry, customer churn prediction is becoming a major task for companies to remain in competition with competitors. In the literature, the better applicability and efficiency of hierarchical data mining techniques has been reported. This paper considers thr...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Hindawi Limited
2013-01-01
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| Series: | Journal of Engineering |
| Online Access: | http://dx.doi.org/10.1155/2013/543940 |