Strategic Changes in Transnational Corporations as an Adjustment to the Challenges of the 21st Century

Objective: The article aims to discuss the direction of changes in the strategies of the most powerful transnational corporations (Top-TNCs) as a result of adjustments to the new challenges created by the evolving global economy – an attempt to identify the fundamental, universal pillars of the stra...

Full description

Bibliographic Details
Main Author: Magdalena Rosińska-Bukowska
Format: Article
Language:English
Published: Cracow University of Economics 2017-06-01
Series:Entrepreneurial Business and Economics Review
Subjects:
Online Access:http:////eber.uek.krakow.pl/index.php/eber/article/view/226