APPLICABILITY OF CERTAIN PUBLIC MARKETING INSTRUMENTS IN THE PROMOTION OF PUBLIC POLICIES
All governments are judged depending he results supplied to society (more children educated, trains more on time, population health), but also on how well it supplies these results. The impulse towards promoting public policies, and the main motivation of the fact that they represent the core of the...
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| Format: | Article |
| Language: | English |
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Universitaria Press Craiova
2012-01-01
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| Series: | Management & Marketing |
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| Online Access: | http://www.mnmk.ro/documents/2012-secondpart/16-26-2-12.pdf |