The Tensions of Strategic Communication Decision-Making: An Exploratory Examination of Theory and Practice
The Tensions of Strategic Communication Decision-Making (TSCD) is introduced as an applied theory describing the way decision-makers experience a risk or crisis and prioritize their strategic communication responses to maintain positive relationships with their publics. Relational Dialectics Theory...
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Format: | Article |
Language: | English |
Published: |
Nicholson School of Communciation and Media
2020-11-01
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Series: | Journal of International Crisis and Risk Communication Research |
Subjects: | |
Online Access: | https://stars.library.ucf.edu/jicrcr/vol3/iss2/4 |