The Tensions of Strategic Communication Decision-Making: An Exploratory Examination of Theory and Practice

The Tensions of Strategic Communication Decision-Making (TSCD) is introduced as an applied theory describing the way decision-makers experience a risk or crisis and prioritize their strategic communication responses to maintain positive relationships with their publics. Relational Dialectics Theory...

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Bibliographic Details
Main Author: Robert S. Littlefield
Format: Article
Language:English
Published: Nicholson School of Communciation and Media 2020-11-01
Series:Journal of International Crisis and Risk Communication Research
Subjects:
Online Access:https://stars.library.ucf.edu/jicrcr/vol3/iss2/4