APLIKASI SPOKES-CHARACTERS DALAM KAITAN DENGAN MEREK PRODUK
Advertisement by using spokes-characters have potency to alter the choice of consumer brand with the compared to bigger impact which do not use the spokes-character. A lot of producer which hence spokes-character to increase assess to sell from a product. Spokes-Characters experience of the evolutio...
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Format: | Article |
Language: | English |
Published: |
Petra Christian University
2004-01-01
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Series: | Nirmana |
Online Access: | http://puslit2.petra.ac.id/ejournal/index.php/dkv/article/view/16341 |