Providing a Conceptual Model for Identifying Key Factors Affecting Internet Banking Systems Quality (Case Study: Mellat Bank)
Due to the increasing importance of Internet Banking and the critical actions taken by banks in order to offer Internet banking services in Iran and also according to the increasing number of people using Internet Banking services, it is essential for bank marketers to understand Internet banking cu...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
University of Tehran
2013-03-01
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Series: | Journal of Information Technology Management |
Subjects: | |
Online Access: | https://jitm.ut.ac.ir/article_30049_bf4a52cfdd3c6d6e46c4773ad100c554.pdf |