L’expérience : une approche conceptuelle au service du tourisme
The article proposes a multidisciplinary literature review of the concept of experience and its operationalization. It reminds the beginnings and stakes of an experiential approach which, in particular in marketing, knew evolutions in terms of conceptualization and modelling, allowing to better unde...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Éditions Touristiques Européennes
2017-12-01
|
| Series: | Mondes du Tourisme |
| Online Access: | http://journals.openedition.org/tourisme/1387 |