Determinant Factors of Consumer Preferences in Indonesia Airlines Industry
This paper is aimed at fnding the factors which determine the preferences of consumers in using flight services in Indonesia and knowing the factors of priority preferences of consumers in using the flight in Indonesia. Research methodology used is quanttatve method and technical data analysis used...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Padjadjaran
2017-03-01
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| Series: | Jurnal Bisnis dan Manajemen |
| Subjects: | |
| Online Access: | http://journal.feb.unpad.ac.id/index.php/jbm/article/view/45 |